The fair that revolutionizes

beauty in Latin America

Plaza Mayor, Medellín - Colombia

JUNE

11 to 14

Beauty that evolves

At Expobelleza, we understand that beauty transcends aesthetics: is an engine of economic, cultural and human development.

Our fair is the strategic meeting point for visionary brands, expert professionals and entrepreneurs who seek to professionalize the sector and project it globally. Here, science meets wellness and creativity meets profitability.

Let's celebrate together!

Ten years ago, a dream was born that is now home to an entire industry. What began as a vision has evolved into the largest Spanish-speaking beauty ecosystem.

This edition not only celebrates our past, but also the strength with which together we will continue to write the future.

We invite you to continue making history.

A story that

we continue to build

Attendees in 4 days

Participating countries

Exhibitor brands

Jobs generated

USD Generated

Your brand too

is part of this story

Expobelleza is the meeting point for brands that want to showcase themselves, connect with their public and open new business opportunities.

Here brands grow, position themselves and project themselves into the future.

Expobelleza is growing in impact, scope and international relevance.

Science, technology and knowledge brought together for professionals who believe in a more conscious and prepared beauty.

Live events, brand launches, platforms, interactive experiences and influencers make Expobelleza a place to enjoy, be inspired and create.

Visit the International B2B Pavilion at Expobelleza Colombia, developed in partnership with Beauty Fair

Discover a space designed for business, innovation, and strategic connections within the beauty industry. Meet new brands, expand your network, and enjoy an international experience with Beauty Fair and Expobelleza, leading Latin American trade shows and business opportunities for the sector.

Live events, brand launches, platforms, interactive experiences and influencers make Expobelleza a place to enjoy, be inspired and create.

This is how Expobelleza is experienced